Originally posted by palaran
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Originally posted by Zygor View PostTo all asking about the subscription option, the truth is that it needs more thought. We need to be very certain of the price the subscription needs to be in order to realistically support all the demands of new content, new features, etc, that comes along with the word "Subscription". We've realized that expectations of what you get each and every month is incredibly higher simply by calling it a "subscription", even if it takes 3-4 years to pay the same price as buying all the products with one-time fees. This is just something we didn't think enough about, so we need to determine if it's realistically possible to maintain with those expectations with such a low fee. We simply don't know, and that's why we're holding back on that for now.
Originally posted by Zygor View PostIf we reintroduce subscriptions, we may add a way for you to choose which products would be included in the subscription, and the price fluctuates depending on that. This would solve the issue people have mentioned about how they feel like they're paying for guides they don't even want. Things like that have entered into our thought process and the honest answer is we really need to think hard about it. We were thinking of it simply as a lower barrier to entry to get our products, but it has become clear that many customers would not perceive subscriptions in that same way. So we just need to make sure we can meet those expectations at that price point.
Originally posted by Zygor View PostWe hope you understand and we really do apologize for the letdown. :-(
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You've got to have a lot of respect for a company that's willing to do this - try new things and then to hold back and reassess when they get feedback from the customer base. Kudos to you and the team, John.
Personally, I was really looking forward to a sub in the way it was put forward - loved the idea, in fact. But I can see that some people didn't love it, and it's fair to offer both options. A 'per product' sub would be ideal, with an 'all-in-one' sub as an option too (that's still the option I'd use), so everyone can:
a) find the solution that suits them best
then
b) keep giving you the love - and their money (which is pretty important if you're going to put food on the table, pay the bills, and be able to keep doing great things for us).
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Originally posted by Zygor View PostIf we reintroduce subscriptions, we may add a way for you to choose which products would be included in the subscription, and the price fluctuates depending on that. This would solve the issue people have mentioned about how they feel like they're paying for guides they don't even want.
With the new guides released you'll get enough cash to have some time to think about the how and when and maybe Blizzard surprises us all with a new addon coming before the end of 2012. The announcement of the next expansion at Blizzcon would be a good starting point for a subscription model. Just imagine the advertising: "Subscribe and you will get free UPGRADES for the next expansion".
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Actually.. changing a businessmodel this quickly makes me wonder how well thought it it must have been in the first place. And sometimes it's best to follow one's own gutfeeling instead of changing just because there's an outroar from people. There's no chance people won't complain either way. Just go with it and perhaps actually choose to go with both models, so people can make up their own mind? I for one didn't like the idea originally, but would probably have subscribed, for a while. And I think a lot of people would. Stick with what you choose at least a while so you can evaluate, please.
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I'm glad you kept the old model since I purchased full horde and alliance guides. I do support the option of the subscription service also..if only to allow people to take a full 'test drive' of the past and future guides before purchasing the whole module. I love the idea of a vanity pets guide as I hope to collect or craft all I can.
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Originally posted by manicmaniac View PostI get that they need to make money. But they should've planned it before announcing it. If $8 a month won't make profit, fine. But don't advertise it then take it back. Contrary to the statements of the army of yes men here, that's bad business.
But discussing something on a forum is nearly impossible. Too many people don't read anything and spam the threads with flameposts. I cannot count how many people complained about Zygor taking away something the paid for even though the first announcement made it clear that everyone who owns a guide will still own this guide and get his free updates.
The 8$ would most likely work for them but only if existing customers will switch to the subscription. But too many have paid for upgrades and new guides between the release of Cataclysm and now so the for those the only reason would be the new guides. This has not been taken into account at first.
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No subscription model is great news. I had already decided this wasn't for me and had - reluctantly - spent an evening looking at alternatives.
Thank you for listening to your customers this much - the ideal would be if you could support both models: subscriptions for those happy with that route and one-off for those like myself who would rather stick with current pricing.
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Originally posted by Cartman View PostI agree that this decision after that long discussion a while ago when a "new payment model" was announced should have been discussed better. Things look different from a company's point of view than a customer's.
But discussing something on a forum is nearly impossible. Too many people don't read anything and spam the threads with flameposts. I cannot count how many people complained about Zygor taking away something the paid for even though the first announcement made it clear that everyone who owns a guide will still own this guide and get his free updates.
The 8$ would most likely work for them but only if existing customers will switch to the subscription. But too many have paid for upgrades and new guides between the release of Cataclysm and now so the for those the only reason would be the new guides. This has not been taken into account at first.--PvP Junkie--
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I can't help but feel that the community is over-complicating this entire thing.
Where is the downside to offering the one-time lump sum payment we have now, and the option to subscribe for a monthly fee, side-by-side? Zygor claimed that there's an expectation of "extras" coming from the word "subscription." Why? And why does it have to be called a "subscription" at all? It's an alternative way to gain access to the guides - nothing more, nothing less.
I am not willing to pay another $35 all at once to buy the dailies and events guides, plus whatever it will cost for these new guides. But I would be willing to pay $8, $9, even $10 a month to be able to use the guides. It's a matter of fiscal availability. It's a lot easier to budget for $10 a month than it is for $35 all at once, multiple times.
Also, I agree with what manicmaniac said. This whole "well, actually..." fiasco has just really shaken my confidence in this site, and left a very bad taste in my mouth. If you weren't sure about something, don't announce it. The way this has been handled is, quite frankly, pathetic and insulting. You can't just announce something and then, a few days later, turn around and say, "Whoops! We didn't plan this enough. Nevermind!" and then claim you're "doing what the customers wanted." Don't treat us like children - we're not blind, we're not stupid.
I understand you're a business and you've got a bottom line to focus on, but jerking around your customers is not the way to go about it.
Speaking of the bottom line: Zygor won't be seeing another penny from me until we have the option for a "subscription" service. Your guides are good, but that doesn't excuse such unprofessional behavior.
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I was in favour of the subscription originally, but after seeing the amount of people against it i am pleased that the great Zygor thought again about it. If possible, a company must give what the customer wants and the best options for its customer base.
Grats to you Zygor, from one of your long time admirers, on recognising that every business needs a strong customer base. Introduce the sub scheme that everybody will be happy with and you will see your company grow. Respect to you on admitting you were wrong to try and railroad this through.
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Originally posted by mindit View PostVery good and wise decision of Zygor. Old model worked and is available again. New sub model needs to be worked on some more.
Zygor is awesome! Respect!
Kind regards,
very happy (existing and future) customer
and even if the new Guides will cost 100$ i will buy them if its a one time fee.
Thx for listening to the community.
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